What this division does
- Short-term rental of apartments and villas
- Operational management of properties
- Service standards and revenue management
Short-term rental and operational management of residential property in Dubai.
The division operates residential property in Dubai as licensed holiday homes — taking a unit from bare walls to a producing asset and running everything the asset needs afterwards. Owners deal with one operator; the division carries permits, guests, pricing and maintenance.
Onboarding a new property takes from about two weeks: income assessment, management agreement, DET registration, fit-out and photography, then listing launch. The division's longevity-hospitality pipeline — the OXYGEN retreat collection in Italy — is covered on the Projects page.
It takes a unit from bare walls to a producing asset and then runs everything the asset needs: permits, guests, pricing and maintenance. Owners deal with one operator.
Registration and permits with Dubai's Department of Economy and Tourism (DET), together with utilities, smart locks and deposit handling — all carried by the division.
An in-house design team furnishes a unit end to end — from empty apartment to guest-ready in two to four weeks, including professional photography. Onboarding a new property takes from about two weeks: income assessment, management agreement, DET registration, fit-out and photography, then listing launch.
On leading platforms including Airbnb and Booking.com, with unique copy per channel. Nightly pricing is dynamic — algorithmic, corrected by a revenue team.
A dedicated owner app with a real-time calendar, nightly rates, statements and payouts — plus the ability to book the owner's own stays. Monthly reporting as standard.